The GoodBugs Story

Creating Change

The team at GoodBugs has always believed that the health of both families and individuals can be changed for the better, through education and understanding.

That’s why we went about creating a company that gives people the chance to change the conversation around health and the things they eat - all through raising awareness about how healthful, and delicious, artisanal fermented food can be.

As we began to engage with people’s health journeys, we learned that some are looking for support to begin making health changes, while others are passionate about investing in their family’s wellbeing.

Crucially, we also found that while quite a few people know they could improve their gut health with fermented food, many weren’t sure where to start.

That’s why at GoodBugs, we’re working every day to build a new kind of food culture in New Zealand: one that has room for mouthwatering, health-supporting fermented foods in every meal, every day.

Meet Marea

Hi, I'm Marea Verry the main face of GoodBugs, and a self-styled health advocate. I have been interested in fermentation and nutrient dense food for the last 20 years.

My partner, Daniel and I are raising four amazing kids, aged 4-11, who attend our local kura. We maintain a 60 m2 organic permacultured urban garden, modelled on the Koanga Institute methods and we currently have eight hens. In my spare time, I am involved in the gardening club at school and still teaching and maintaining a local holistic community via the Hamilton Weston A. Price Foundation.

After teaching a class about making pesto from all the wild and wonderful herbs and greens found in the garden, I experimented with fermenting pesto and it became a firm favourite because of it superior taste, shelf life and nutritional properties.

I saw potential in producing fermented pesto commercially and being the market leader. GoodBugs started out at the Hamilton Farmers Market and are now available online and in selected local specialty stores and cafes. GoodBugs are leading the way bringing new and innovative fermented products to market.